Small, Medium, and Large Business Advertising Advice
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Most Recent Articles
REMEMBER THAT THE TONE OF YOUR VOICE OFTEN CONVEYS MORE ACCURATELY WHAT IS IN YOUR MIND THAN DO YOUR WORDS.
In a moment of conflict, a suggestion or compromise can salvage a threatened working relationship.
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Sound travels through water 3 times faster than through air.
A square piece of dry paper cannot be folded in half more than 7 times.
Air becomes liquid at about minus 190 degrees Celsius.
Liquid air looks like water with a bluish tint.
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Nobody likes the 'r' word. But like it or not, we're in the middle of a recession.
The question is what do we do about it?
You want to cut costs but where?
For some the decision is easy, the first thing they cut is advertising.
But you're not so sure.
I can think of six solid reasons why you should advertise during a recession. But, only if you are prepared to come out the other end as a market leader!
1.
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Ready to Play Leapfrog?
The coming year will be fun, adventure-filled and profitable for people who have their wits about them. A number of small business owners are positioning themselves to overtake their much larger rivals.
Will one of these companies be yours? Not many years ago, General Motors and Circuit
City were the dominant players in their categories.
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Thinking Outside the Box
If You've Got the Nerve.
“The brain has three natural roadblocks that stand in the way of truly innovative thinking: 1. flawed perception
2. fear of failure
3. the inability to persuade others.”
– Dr.
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