Services

Every medium has a job.

Deciding when and how to use media is both an art and a science. The media that KAHU Advertising will consider when planning your advertising campaign are listed below.

TV

Television's combination of sound and visuals make it a dynamic medium for telling your story in an instant. TV commercials can be placed regionally on network affiliates, or locally on individual cable neighborhood groups.

Radio

Radio has been called “theater of the mind” for it’s ability to use words to create an image that connects with listeners. An ideal frequency medium, radio has incredible potential in markets of all sizes.  With proper execution, a radio advertising campaign will take your message out to the large segment of the population that is seeking your product or services.

Internet/Website

A website is no longer an option - it has become a standard element in every campaign. It functions as an electronic yellow pages ad and a brochure of all your services at the same time.

Brochures

Brochures versatility gives them an almost unmatched bang-for-the buck which makes them a staple in most modern dental practices. You need your brochure to carry the same themes and messages that your external marketing campaign has created.

Direct Mail

When direct mail is done right, it can be incredibly effective. Targeting is especially important with this medium, as mailers delivered to the wrong household are virtually useless to both you and the consumer.

Yellow Pages

While the rise of the internet has taken some audience away from the yellow pages, it still functions as an ROI staple in many industries. As with all media, your ad must project the same message and image as the rest of your campaign.